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Buying Diamonds this Holiday Season

Buying Diamonds this Holiday Season

The holiday season is approaching. It’s a time for love, a time for gifts, and a time for showing people how much you care. And, yes, that means it’s a time for diamonds! In fact, this time of year is often considered “engagement season” due to how many people propose around the holidays.


According to stats, December is one of the most popular months to propose, with more engagements happening during this month than any other single month. As a matter of fact, six of the top ten most popular days to propose are in December! Those days are Christmas Day, Christmas Eve, the Saturday before Christmas Eve, two Saturdays before Christmas Eve, December 23rd, and New Year’s Eve. Plus, New Year’s Day is also a common day to pop the question. Even though it\\'s in January, it\\'s still part of the holiday season!


It makes sense that this is a popular time to propose. Not only is it an entire season dedicated to love and giving, but there are logistical reasons as well. Many people have time off during the holidays, so they have more time to celebrate their engagement. Plus, getting engaged around the holidays makes it easier to see friends and family, since you’re likely going to be spending a lot of time with them anyway.


Proposing During the Holiday Season


If you’re planning on proposing during the holiday season, it’s a good idea to learn a few things about diamonds before you do. Check out our diamond education guide for more information, and pay special attention to the 4 Cs of diamond quality (cut, color, clarity, and carat weight). This can help you compare two diamonds with one another and find good value in an engagement ring.


Everyone has a budget, and that means everyone will have to weigh certain characteristics against their costs. Sure, you’d probably love to buy your special someone a huge, flawless diamond, but something like that isn\\'t in the budget for most of us, so you’ll need to make some choices. Don\\'t worry though, there are wonderful engagement rings available no matter what your budget may be. 


It’s generally a good idea to come up with your budget before you go shopping for an engagement ring. There are a wide variety of different rings available at different price ranges (likely more than you’ve ever considered) and this can be very overwhelming. However, if you set your budget first, you narrow down the options. This can help you focus and get the best possible ring for your budget.


It’s also important to shop around when you’re looking for a diamond engagement ring this holiday season. Not only will different jewelers likely offer different prices, but you’ll also find an incredible variation in the collections that each jeweler offers. Some jewelry stores will focus on modern rings, while others will have more rings with a vintage feel, for instance. If there’s a certain type of ring that you’re interested in, you’ll need to make sure that you shop at a jewelry store that offers this type of ring. Otherwise, you could wind up being disappointed.


If You’re Not Ready to Propose


You might not be ready to propose this holiday season, and that’s okay! You can still celebrate with diamonds. There are many different options when it comes to diamond jewelry, and nearly anything you choose will be a big hit.


One tip is to make the gift (or at least the presentation of the gift) a bit more lighthearted and fun than you would if you were proposing. While a diamond necklace, pendant, bracelet, or pair of earrings will certainly be loved and appreciated, you have to be careful how you give them. If you wrap up a jewelry box and give it to your girlfriend on Christmas, there’s a good chance that she’ll think you’re proposing. If she opens the box and doesn’t see a ring, she might end up feeling a little disappointed, even if she would have otherwise loved your gift.


That’s why it’s a good idea to consider wrapping your diamond gift some other way. Place it inside a box with another gift, for instance, or hang a necklace around a teddy bear and give it to her. That way, she won’t have any specific expectations when she’s opening the present, and she’ll be able to appreciate it for what it is: a beautiful gift from someone she loves.

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